Monday, April 6, 2015

Re: One-call Close

1. Entry

2.Warm up (spend 15 minutes small talking, even if forced)

3. Measure (complete measure of everything, pointing out details)

4. Company story (sell the HO on your company and sell them off others)

5. Kill Alternatives (sell them off the competitors products)

6. Demo (sell them on your product)

7. Pre-Close (this tackles "think about it's" right before they ever start, and preps them for the one call discount).

8. Close (handling objections and closing)

9. Warm Down (spending 20 or so minutes after you've written everything up)

10. Replace the lead (getting referrals to call).
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You need something. I have it at with a company that has a good reputation, with a person you trust, a product you believe in, at a reasonable price, that I made affordable for you.....what the hell is missing? Oh......you're scared.

Scared that you've been blinded by my stunning charm and witty personality so you can't see the huge mistake you're making, scared that your decision to move forward will put your family in financial straits, scared your friends and family will think you were taken and now you're a fool, or scared that there's more for less...
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The best closes to use to overcome them are the ben franklin close and the reduce to ridiculous close. The way to close a think it over objection is to convert it to a price objection, then close on price.

...the only real way to one call close is to offer a discount that is only good for that night ONLY.
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Re: One-call Close
They are all going to be somewhat different...

1. Meet & Greet
2. Warm-up
3. Needs Analysis
4. Company Credentials
5. Product Demo
6. Measure
7. Pricing and ROI
8. Negotiations
9. Paperwork
10. Cool Down
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I like working them to a point where they hate the way things are now, would love to have what I'm offering, and are seated at attention ready for the price.

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