Prospecting Ideas

"Idea #1: Tell everyone you know (friends, family, members at church and civic groups, neighbors) that you sell cars at ABC Motors and that if they ever want a great deal to come and see you. Give them a card!

Idea #2: Call service customers and check to see if they had a good experience in service. Also tell them that you are a sales person at the dealership and that you are going to send them your card and remind them to come and see you when they are ready. Build a relationship--get to know them!

Idea #3: Start a Facebook page and get a ton of people to like you on it. Put trade-ins on it, put pictures of happy customers, rebates, etc. I know a customer of mine (Car Sales Assistant customer that is) who sells several cars a month strictly on Facebook.

Idea #4: Bring some doughnuts/pizza to local businesses and give a little speech on how they should come by and see you when they need a car.

Idea #5: Pay a good "bird-dog" for referrals ($100 works great!) People will go out of their way to send you customers when they know they can make a few bucks.

Idea #6: "Would-ya-Takes" Take a business card and write this on the back: "I have a buyer for your cars. Please stop by and see me." Put them on a few older cars (3-4 years old) over at WalMart and get ready to be busy! You have to have a good story when they show up. Your boss is looking for cars, you have a customer looking for a car like their, etc. Also, ask them if they are going to replace the car with something else. If so, try to sell them. If not, try to buy the car.

Idea #7: Call "Orphan Owners." When a salesperson leaves, call their customers and say that you are their new salesperson. Send them a card with a hand-written note thanking them for talking to you. Make sure you remind them to see you if they need sales or service.

Idea #8: Call those mailing lists that Ally Bank (etc.) gives you. Don't try to sell anything over the phone. Just tell them to call you if they ever need anything and tell them that you are going to send them a business card.

Idea #9: Use a fancy business card. One with your picture and the magnetic ones that people stick on their refrigerators.

Idea #10: Get email addresses and build up an email database."

http://carsalesassistant.com/CarSalesTechniques/Prospecting-Techniques.html